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Intelligent Experience Mixology: Cocktail Recipes for Every Occasion

I often joke that my wife and I have very heavy hobbies. Literally. In addition to us both being avid readers (aka book hoarders), I’ve spent the past decade building a full bar in our basement. In honor of our combined interests, we named our underground bar “The Imbibrary.” The difference between making a mediocre […]

A Timely Call for Systems of Intelligence and the Future of Salesforce Analytics

Our mindset around systems of intelligence has shifted with the times. Businesses have turned to Salesforce — and specifically CRM Analytics (formerly Tableau CRM) — to reap the benefits of predictive analytics and industry-specific use cases. Which industries are most aggressive in their approach toward analytics and AI transformation in light of Covid-19? What can […]

Get to Know Atrium’s 2020 India Luminate Crew

We recently welcomed our 2020 U.S. Luminate group, and now we present to you another new Luminate crew — based in Jaipur, India! In case you’re unfamiliar with Luminate, it’s our program for recent college graduates that provides real-world consulting training and experience. We interviewed our India Luminate crew to find out more about what […]

The Atrium Analytics Team: A Day in the Life!

A day in the life of the folks on Atrium’s Analytics team can be a varied one. At a high level, some of our daily activities include: Project work Pre-sales Internal projects and methods Hanging out with other Atrians! ABB: Always be Billing Project work takes up the majority of our time because that’s what […]

What’s It Like to Work on the Analytics Team at Atrium?

With so many exciting changes in the AI and machine learning space every day, it helps to have a powerhouse group of analytics pros to support our customers and our teammates. With architects, consultants, data scientists, and more diverse specialties on our team, we asked our analytics crew to tell us about their everyday experience […]

Reporting Tools Revisited: Why It’s Tableau and Einstein at the Top

Things have changed! As of October 6th, 2020, Einstein Analytics has been renamed Tableau CRM. At Tableau Conference-ish, this year’s virtual Tableau conference, it was announced that Einstein Analytics would be renamed and continue to provide the best analytics and AI experience in the Salesforce CRM workflow. Read the official press release from Tableau here. We […]