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David Gibbons on the Evolution of Product Marketing at Salesforce

Those in the Salesforce ecosystem have seen the incredible progression of Salesforce analytics and AI solutions over the years. But David Gibbons, Senior Director of Product Marketing at Salesforce, has lived it firsthand — having experienced major transitions and growth in the form of Wave, Einstein, and Tableau. Our CEO Chris Heineken spoke with David […]

Predicting the Future of Predictive Analytics

There has been a great deal of investment from technology platforms and purpose-built AI companies around embedded predictive analytics. How did we get here and where are we headed next? Philip Cooper (VP, Product, Tableau CRM) spoke with Atrium CEO Chris Heineken about his own evolution with Tableau CRM (formerly Einstein Analytics), common success factors […]

Dreamforce Is Virtual This Year… So Where Do I Get My Coffee?

Every year when Dreamforce comes around most of us know to look out for some very specific blog posts: how to pack for the conference; what sessions, announcements, and product releases to look forward to; and where to get your coffee fix around Moscone in San Francisco. But Dreamforce is virtual this year, meaning it’s […]

On-Demand Webinar: Business Resilience – Adapting to Changing Conditions and Getting Ready for What’s Next

On-Demand Webinar Business Resilience: Adapting to Changing Conditions and Getting Ready for What’s Next Overview The time to reactivate for growth is now. But where do you begin when it comes to addressing rapidly changing market conditions, existing technology investments, and preparing for near-term opportunities? In this business resilience webinar, Colin Gelfer (SVP & Co-Founder […]

On-Demand Webinar: Intelligent Systems in Medical Devices

On-Demand Webinar Intelligent Systems in Medical Devices Overview Watch at your own pace! Learn current and future AI use cases in the medical device space as companies seek to improve their growth in a changing industry and see ROI in the years to come. Get insight into a few domains related to revenue recovery and […]

Are You Ready for Snowflake’s 2020 Data Cloud Summit?

As we prepare for an action-packed day at Snowflake’s Data Cloud Summit on November 17, there’s a lot to look forward to — and more to learn. A few of our experts came together to share important Snowflake insights ahead of the event, such as insight into Snowflake’s Data Marketplace, Einstein Analytics Direct Data for […]

Challenges and Changes in the Mortgage Industry With Salesforce

As the Global Head of Mortgage & Lending at Salesforce, Geoff Green has seen the challenges and changes across the mortgage industry through COVID-19 firsthand. He spoke with Atrium CEO Chris Heineken about his path to mortgage and lending at Salesforce, the evolution of analytics and machine learning in the industry, Financial Services Cloud for […]