On-Demand Webinar: AI in Banking: How to Reduce Costs, Boost Productivity, & Drive Revenue
On-Demand Webinar AI in Banking: How to Reduce Costs, Boost Productivity, & Drive Revenue Are your bankers bogged down by time-consuming, low-value tasks when they could be building more meaningful client relationships? Does your team lack the predictive insights to proactively engage accounts with the right offers at the right time? Join banking and data […]
Agentforce & Beyond: 5 Takeaways for Financial Services from Salesforce SKO FY ‘26
Wow, what a week at Salesforce Sales Kick-Off (SKO) FY ‘26. It was a whirlwind of innovation, inspiration, and connection, with so many familiar faces — partners, clients, and Salesforce folks — all energized for the new fiscal year. The conversations were buzzing, the energy was high, and the happy hour Atrium hosted was a […]
Retain High-Value Clients with Advanced Analytics in Banking and Financial Services

Financial services organizations are naturally data-rich. Whether you’re a bank, credit union, wealth management firm, or asset management company, you have access to a wealth of information. But too often, that data is scattered across different systems and departments, like pieces of a jigsaw puzzle. You know the big picture is important, but putting all […]
Salesforce Marketing Cloud Features and Products to Power Data-Driven Engagement in 2025

73% of CMOs feel pressure to do more with less to deliver growth for their businesses, according to Gartner’s 2024 CMO Spend and Strategy Survey. That sentiment continues into 2025, as an uncertain economy leaves many marketing teams dealing with budget cuts or strained resources. When you’re asked to do more with less, automation and […]
On-Demand Webinar: Revenue Cloud Advanced + Agentforce: AI-Driven Revenue Lifecycle Management with Salesforce

On-Demand Webinar Revenue Cloud Advanced + Agentforce: AI-Driven Revenue Lifecycle Management with Salesforce Continuing our series on the future of revops and revenue management, we’ll give you an early look at Salesforce’s new Revenue Cloud Advanced (RCA). See the powerful platform in action and learn about new AI-driven enhancements in the works. Get helpful insight […]
Data and AI in Banking and Wealth Management: Top 4 Takeaways of 2024

As 2024 draws to a close, it’s time to reflect on the whirlwind of change and innovation that swept through the financial services industry. From the rise of generative and autonomous AI to the ongoing quest for deeper customer relationships, this year has been a dynamic one. In this final blog post of 2024, I […]
On-Demand Webinar: Beyond the Buzz: Unlocking Real-World Value with AI
On-Demand Webinar Beyond the Buzz: Unlocking Real-World Value with AI The AI revolution is here, and it’s transforming how businesses operate. But with so much hype, it can be hard to know where to start. In this webinar, we’ll cut through the noise and provide a clear roadmap for leveraging AI to achieve your business […]
How to Leverage AI for Customer Retention and Avoid Unnecessary Attrition
Customer churn is one of the most costly business challenges — and often one of the hardest to solve. Adding predictive and generative AI technologies can make an immediate impact on retention numbers. And, when implemented strategically, these tools have the potential to completely transform the way customer service and support teams operate. Researchers at […]
Agentforce in Action: A Real Example of Using Agents in Salesforce
Agentforce represents a major shift in Salesforce’s strategy and will likely radically change the way users interact with their CRM in the future. By enabling both assistive AI, which provides augmentative generative AI-fueled capabilities like summaries and sales emails, and autonomous AI, which enables an agent to take on automated actions without a person at […]