Podcast
Predicting the Future of Predictive Analytics
There has been a great deal of investment from technology platforms and purpose-built AI companies around embedded predictive analytics. How did we get here and where are we headed next? Philip Cooper (VP, Product, Tableau CRM) spoke with Atrium CEO Chris Heineken about his own evolution with Tableau CRM (formerly Einstein Analytics), common success factors with analytics for Salesforce’s customer base, long-term predictions in the predictions space, and more.
You can listen now on Spotify or Apple Podcasts:
The Podcast Speaker
Philip Cooper is Vice President of Product Management for Sales Cloud at Salesforce, where he leads strategy and execution across sales force automation, revenue optimization, and customer intelligence products. A customer-centric enterprise software leader, Philip brings deep expertise in AI, analytics, and revenue technology, helping global organizations modernize their go-to-market engines and drive measurable business impact.