FINANCIAL SERVICES

Revolutionizing banking, wealth management, and insurance with intelligent AI-powered predictions and recommendations.

Here are some of the ways Atrium can help deliver intelligent business solutions in Financial Services.

Acquisition

Knowing your entire portfolio and keeping track of everything can be time-consuming. We help bankers and advisors know when to take what actions in order to attract customers, expand services, and reach new markets.

Lead and Referral Scoring

Increase net new customers, improve LOB conversions, and increase banker/advisor efficiency through:

  • Leads and referrals
  • Likelihood scoring models
  • OMNI routing
  • Action plans
  • Lightning Scheduler

Likelihood for Wealth Management

Expand profitable services and advance customers to a higher value segmentation with help from these capabilities:

  • Customer 360
  • Financial goals
  • Propensity for wealth services scoring
  • Customer journeys

Center of Influence Scoring

Identify the strength of relationships for existing Centers of Influence and the potential for early-stage COI partners with the following capabilities:

  • Referrals and external referral partners
  • Likelihood to influence scoring
  • Action plans
  • Lightning Scheduler

Retention

Traditionally, a customer’s unhappiness and likelihood to attrit is difficult to predict — until it’s too late. We work on early warning systems to show you which customers may be in danger of churning and why.

Book Strength of Relationship

Increase net new customers, improve LOB conversions, and increase banker/advisor efficiency through:

  • Leads and referrals
  • Likelihood scoring models
  • OMNI routing
  • Action plans
  • Lightning Scheduler

Customer Insights

Prioritize engagement by quickly identifying proactive insights to better financial management and servicing (e.g., recent first-time fee, loans terming, etc.) with the following capabilities:

  • Customer 360
  • Financial accounts and goals
  • Notifications
  • Next Best Action
  • Life events

Likelihood to Orphan Accounts or Account Diminishment

Get early indications of potential customer attrition, as well as an opportunity to re-engage with financial needs discussion for other services and offerings through:

  • Book of business
  • Financial accounts
  • Likelihood to orphan
  • Next Best Offer/conversation

Forecasting

Financial institutions need to be able to predict which customers may be immediate opportunities and what financial products they may be interested in. We take a data-driven approach to suggesting whom to contact with what offer.

Grow Wallet Share

Identify the share of wallet potential for the customer or household — as driven by deposits, AUM, product lines, etc. and prioritize outreach, offers, and relationship activities through:

  • Book of business
  • Financial accounts and goals
  • Next Best Offer
  • Action plans

Whitespace and LOB Cross Potential

Identify cross LOB opportunities for the customer and household based on product balance and transactions, sociodemographics, and external data sources — with the following capabilities:

  • Multi-org analytics
  • Book of business
  • Householding
  • Likelihood by product line

Drive Win Rate

As an essential part of the machine learning process, use results from predictions to drive win rate by:

  • Assisting with LOB-based forecasting projections
  • Improving forecast accuracy
  • Prioritizing opportunities with the highest potential

Consulting Services from Atrium

We have a unique perspective on the importance of data in your industry and our team knows what it takes to create compelling, intelligent experiences to attract and retain customers — as well as achieve ROI on your data science investments.

With extensive experience advising, implementing, and optimizing intelligent solutions for Financial Services companies, we empower our clients to make smarter decisions and act on them with analytics, AI, and related technologies.

Ready to get started?

Let Atrium show you how to unlock the power of your data.