How to Leverage AI for Customer Retention and Avoid Unnecessary Attrition

AI for Customer Retention

Customer churn is one of the most costly business challenges — and often one of the hardest to solve. Adding predictive and generative AI technologies can make an immediate impact on retention numbers. And, when implemented strategically, these tools have the potential to completely transform the way customer service and support teams operate. Researchers at […]

Agentforce in Action: A Real Example of Using Agents in Salesforce

Agentforce in Action: A Real Example of Using Agents in Salesforce

Agentforce represents a major shift in Salesforce’s strategy and will likely radically change the way users interact with their CRM in the future. By enabling both assistive AI, which provides augmentative generative AI-fueled capabilities like summaries and sales emails, and autonomous AI, which enables an agent to take on automated actions without a person at […]

Agentforce for Wealth Management: Unlocking Personalized Experiences at Scale

Agentforce for Wealth Management

In the world of wealth management, personalized advice and proactive service are paramount. But as client expectations rise and portfolio complexities increase, advisors are stretched thin. Enter Agentforce, Salesforce’s generative AI solution, offering a powerful way to deliver personalized wealth management experiences at scale. Beyond robo-advisors: The Agentforce advantage In our previous exploration of Agentforce […]

4 Top Takeaways From the dbt Labs Coalesce Conference 2024

dbt Conference 2024 Takeaways

dbt Labs deeply cares about its community, and I felt that at this year’s Coalesce Conference. It’s clear in how they recognize community members, continue to invest in dbt core, and host a delightful event. There was a diverse mix of geographies, roles, and backgrounds represented, all with a shared interest in dbt and how […]

Agentforce for Banking: Redefining Customer Engagement in the Age of AI

Agentforce for Banking

In today’s world of instant gratification, customer expectations are soaring. People demand instant, personalized service, available around the clock. Imagine this: your customers raving about your bank, not just for your friendly staff (who are undoubtedly fantastic!), but for the sheer speed and ease with which they can get support, find answers, and resolve issues […]

Designing Effective AI Agents for Maximum ROI

Designing Effective AI Agents for Maximum ROI

The rise of Large Language Models (LLMs) — and the scramble by every large technology company from Microsoft to Google to Salesforce trying to keep pace with OpenAI — presents an influx of powerful and transformational tooling for companies. Experts believe it will be the most significant change since the internet. The ability to leverage […]

Salesforce Core: 5 Things to Know About the Future of Financial Services Cloud

Salesforce Core and the future of Financial Services Cloud

Remember when Salesforce first launched Financial Services Cloud in 2016? The managed package brought a standardized data model that revolutionized how banks, credit unions, and implementation partners worked with Salesforce. It was a game-changer! But Salesforce hasn’t stood still. Since 2019, they’ve been steadily enhancing the core platform, driven by the need for greater performance […]

Accelerate Your Career with Luminate: Atrium’s College Hire Program

Atrium Luminate College Hire Program

The world of technology is evolving fast. Really fast. Systems and processes within the tech industry are changing nearly every year and the amount of data being generated every day equals about 402 MILLION terabytes. That leads to about 147 zettabytes being generated in a year. So systems and processes used to collect, organize, and […]

7 Takeaways from Dreamforce 2024: Agentforce, Tableau Einstein, and More

Atrium's Dreamforce 2024 Recap Blog

Dreamforce 2024 ushered in a new era of AI, where the emphasis was on pushing beyond predictive and generative models into the world of assistive and autonomous agents. From the highly anticipated launches of Agentforce and Tableau Einstein, to deeper integrations between AI and data, here are our top takeaways from the event. 1. Agentforce […]