Agentforce for Banking: Redefining Customer Engagement in the Age of AI
In today’s world of instant gratification, customer expectations are soaring. People demand instant, personalized service, available around the clock. Imagine this: your customers raving about your bank, not just for your friendly staff (who are undoubtedly fantastic!), but for the sheer speed and ease with which they can get support, find answers, and resolve issues […]
Designing Effective AI Agents for Maximum ROI
The rise of Large Language Models (LLMs) — and the scramble by every large technology company from Microsoft to Google to Salesforce trying to keep pace with OpenAI — presents an influx of powerful and transformational tooling for companies. Experts believe it will be the most significant change since the internet. The ability to leverage […]
On-Demand Webinar: Supercharge Your CRM: Tableau Pulse + Salesforce Data Cloud for Predictive Insights
On-Demand Webinar Supercharge Your CRM: Tableau Pulse + Salesforce Data Cloud for Predictive Insights In today’s AI-enabled world, a 360 view of your customer is no longer enough — you need the power to anticipate their next move. Tune in to hear from Atrium experts who will show you how to augment your Salesforce CRM […]
On-Demand Webinar: Getting Started with Agentforce: From Core Capabilities to Custom Actions

On-Demand Webinar Getting Started with Agentforce: From Core Capabilities to Custom Actions Ready to transform the way your organization engages with Salesforce? With the release of Agentforce, we’re moving away from the point-and-click CRM interface to a more intelligent, streamlined chat-based experience. Join us for an in-depth webinar exploring the core capabilities of Agentforce and […]
On-Demand Webinar: Get Ready for Tableau Einstein: Go Deep into the Features & Benefits

On-Demand Webinar Get Ready for Tableau Einstein: Go Deep into the Features & Benefits In most companies, people don’t want data — they want answers, and they want them delivered in the context of their work. Enter Tableau Einstein, giving data-driven teams what they need to dig deeper and providing outcomes for business users who […]
7 Takeaways from Dreamforce 2024: Agentforce, Tableau Einstein, and More

Dreamforce 2024 ushered in a new era of AI, where the emphasis was on pushing beyond predictive and generative models into the world of assistive and autonomous agents. From the highly anticipated launches of Agentforce and Tableau Einstein, to deeper integrations between AI and data, here are our top takeaways from the event. 1. Agentforce […]
What is Salesforce Einstein? Your 2024 Guide to Einstein AI Products and Capabilities

If I had to guess, I’d say that the man who famously said, “Never memorize something that you can look up,” would probably be pretty blown away by what’s possible today with artificial intelligence. That man, of course, was Albert Einstein, the face and namesake of Salesforce’s AI products and capabilities. Einstein also once said, […]
What We Know About Tableau Einstein (So Far): Your Answers to 3 Burning Questions
Welcome to our new blog series, where we’ll be rolling out updates, thoughts, opinions, and guidance over the next several months (years, even?) on data and analytics in the Salesforce ecosystem. If you didn’t catch the announcement from Tableau CEO Ryan Aytay and CPO Southard Jones, there’s a new BI tool in town, and its […]
9 Powerful Analytics Applications and Dashboards for Insurance
Data-driven decision-making is more important than ever in insurance. Carriers, brokers, and agencies rely on data to build relationships, deliver personalized experiences, and drive important business outcomes like policy retention and growth. But how can you make more effective use of your data? The right analytics applications certainly help, and with tools like Tableau and […]