Data-Driven Relationship Management in Wealth Management
Reduce attrition and increase client lifetime value by anticipating client needs with analytics surfacing insights into financial advisor performance and key client moments.
Benefits of a Data-Driven Relationship Management Solution for Wealth Managers
By making use of automation for manual or time-consuming tasks, you can increase visibility for relationship managers and prioritize their business development activities, increase revenue, expand existing household wallet share, and assets under management.
Deepen Client Relationships with 360 Visibility
Curate highly customized and personalized advice and service with wealth personas and ideal prospects mapped to products and services based on client engagement, historical data, and seamless integration of data sources.
Increase Advisor Productivity by Streamlining Non-Revenue Activities
Automate reminders, data entry and paperwork management, appointment scheduling, document management, reporting and analytics, and early marketing engagement activities so advisors can spend more time prospecting and building relationships with clients.
Next Generation Relationship Targeting
Leverage data science to build relationships with the next generation and expand your relationships with current households that are likely to be the recipients of significant inheritances.
Reduce Client Attrition
Get ahead of client life events and disruptions that trigger a reassessment of financial goals and investment strategies (e.g., death, divorce, birth of a child, etc.) and bolster client interactions with relevant advice — improving overall client satisfaction.
Improve Advisor Onboarding, Ramp Time, and Retention
Reduce ramp time and improve advisor retention through automation, actionable insights, and comprehensive client and prospect visibility — all achieved through consistent and sustainable processes.
Increase Referral Conversions with COI and Referral Optimization
Understand your COI and referral sources that are most likely to convert. Proactively nurture relationships with the most potential and build relationships with the pipeline of leads from events, local marketing, and referrals, including bank branches and other referral centers.
Latest Insights from Our Experts
Wealth managers are in the business of managing wealth and assets
But equally important are the client relationships: consistently delivering trust and transparency while staying one step ahead of your clients’ expectations and an evolving market.
Using client segmentation and data analytics, relationship managers in wealth management can gain a deeper understanding of their book of business and gather additional AUM by uncovering critical insights about clients for proactive, personalized engagement. By more intentionally and intelligently monitoring life events, money movement, and changes in the household, relationship managers can anticipate client needs and prioritize the most pressing next actions. In turn, you can better understand advisor performance and better manage you and your team’s most important daily activities to reduce attrition and improve scalability for the long term.
Financial Services Cloud Consulting
Salesforce’s Financial Services Cloud is a platform that aims to foster long-lasting client relationships through personalized, proactive advice. The cloud-based platform allows for increased efficiency, scalability, and flexibility for wealth management clients and relationship managers alike, improving the overall experience and enabling wealth management firms to grow their business. Whether you are new to using Financial Services Cloud or looking to optimize your use, our team is available to assist you in getting the most out of your investment.
Ready for Real Results?
Reach out to our team—dedicated to the metrics that matter most. We’re here to help you adapt and grow.