John Gorup, Author at Atrium

Welcome to 2023! When I was a kid, I imagined what life would be like in the 21st century. Surely

The Consumer Financial Protection Bureau (CFPB) was recently found by a court to be unconstitutional. But regardless of the politics

There is no doubt that Salesforce’s Service Cloud offers many great features. In Gartner’s famous magic quadrant analysis, Service Cloud

We like to think of customer relationship management (aka CRM) strategy as something new. But even in medieval times, merchants

They want a wilderness with a map— but how about errors that give a new start?— or leaves that are

“There are these two young fish swimming along and they happen to meet an older fish,” David Foster Wallace said

My dad was a foundry equipment salesman. He spent his adult life driving to small towns across the Midwest and

It’s important to remember that the true value of higher education is not quantifiable. I remember in my four years