7 Takeaways from Dreamforce 2024: Agentforce, Tableau Einstein, and More

Dreamforce 2024 ushered in a new era of AI, where the emphasis was on pushing beyond predictive and generative models into the world of assistive and autonomous agents. From the highly anticipated launches of Agentforce and Tableau Einstein, to deeper integrations between AI and data, here are our top takeaways from the event. 1. Agentforce

What We Know About Tableau Einstein (So Far): Your Answers to 3 Burning Questions

Welcome to our new blog series, where we’ll be rolling out updates, thoughts, opinions, and guidance over the next several months (years, even?) on data and analytics in the Salesforce ecosystem. If you didn’t catch the announcement from Tableau CEO Ryan Aytay and CPO Southard Jones, there’s a new BI tool in town, and its

Salesforce CRM Analytics + Data Cloud: A Powerful Combination for Customer Insights

To stay competitive, organizations today need more than basic data management — they need actionable insights. Together, Salesforce Data Cloud and CRM Analytics provide an integrated solution that brings customer data to life. This powerful combination allows you to unify and harmonize your customer data from disparate sources and surface those insights within the flow

MLOps: The Key to Optimizing Salesforce Machine Learning Solutions

As machine learning (ML) technology advances at lightning speed, machine learning operations (MLOps) have become more important than ever. Just as DevOps revolutionized software development and delivery, MLOps is transforming the way organizations develop, deploy, and manage machine learning models. When it comes to Salesforce, integrating MLOps can significantly enhance the effectiveness of ML models

Unlocking Predictive and Generative AI with Einstein Studio and Salesforce Data Cloud

As Salesforce doubles down on making AI more accessible to all, Data Cloud customers can now take advantage of predictive analytics and generative AI functionality like we’ve never seen before with Einstein Studio. Einstein Studio provides an expanding palette of tools for implementing predictive AI/Machine Learning models at varying levels of complexity. It’s also the

The Case of the Missing Order: How AI Improves Customer Retention

Today’s challenging times are proving that customer service and customer retention are more important than ever. Imagine the following all too relatable scenario: you just ordered a case of toilet paper from your favorite online retailer. You’re elated as you managed to find it at a normal price, and it’s set to deliver this week,