Use the Power of Tableau Prep to Automate Data Transformation

Use the Power of Tableau Prep to Automate Data Transformation

Manual data manipulation in Excel is common. However, collecting data from disparate sources and cleaning, filtering, sorting, pivoting, and doing calculations manually not only takes lots of time but also makes mistakes more likely. Tableau Prep can not only complete all of the most common data manipulation steps but it also adds capabilities like Joins […]

Time to Break Up with Your Point Solutions?

Time to Break Up with Your Point Solutions? Wednesday, February 14, 2024 The Valentine’s season, make the switch to a solution that won’t break your heart: Salesforce UE+! Learn more about the super SKU and how this offering changes the game for enabling CRM + data + AI here.

Whitepaper: The Future of Data in Banking: Getting Ahead with Advanced Analytics

Atrium Odaseva Whitepaper The Future of Data in Banking

WHITEPAPER The Future of Data in Banking: Getting Ahead with Advanced Analytics Data has emerged as a central pillar of modern banking operations. With the shift toward digital-forward customer preferences, the volume and variety of data that is generated has surged — creating complex challenges and opportunities for banks to get ahead of traditional peer […]

Is Your Organization Ready to Take Full Advantage of Salesforce Einstein 1?

Is Your Organization Ready to Take Full Advantage of Salesforce UE+

If you’re anything like us, you’re running — not walking — to sign up for Salesforce Einstein 1 (formerly Salesforce UE+). First announced at Dreamforce 2023 and made available in December ‘23, this new super SKU has everything you need to take your data, AI, and CRM strategy to the next level.  What’s included with […]

AnalyticsKata: Converting a Dashboard to Light or Dark Mode

AnalyticsKata: Converting a Dashboard to Light or Dark Mode

If you’re no stranger to the internet, you likely know that many websites include the option to view pages in both light and dark mode. Light mode is generally a white or light-colored background with darker font, while dark mode is the opposite. Did you know that within CRM Analytics, you can create toggles that […]

How Tableau Pulse Can Help You Cultivate and Democratize Data Insights

How Tableau Pulse Can Help You Cultivate and Democratize Data Insights

Tableau Pulse was introduced at Tableau Conference in the spring and again at Dreamforce in the fall of 2023. It has gained considerable buzz in the months since, to say the least, with a public launch slated for spring 2024. You may be here because you’re wondering, for starters, what exactly is Pulse? How can […]

Ahead of the Curve: Data Analytics Maturity Model Guidance

Ahead of the Curve Data Analytics Maturity Model Guidance

After having a front row seat to hundreds of Atrium projects over the last five years that typically focused on the intersection of data, analytics, and CRM strategy, I started to see a trend emerging among our most successful customers. Those that understood the relative maturity of their data as well as the tooling they […]

Getting Started with Salesforce Service Intelligence

Getting Started with Salesforce Service Intelligence

With live chat, virtual assistants, email support, self-service portals, community forums, and more, great customer service looks different than it once did. Providing intuitive, accessible, and personalized support is crucial in every industry today and businesses have to adapt to keep pace with changing expectations. With Salesforce Service Intelligence, customer service teams can tap into […]