Paul leads Atrium’s data science practice. For nearly a decade, he has spearheaded AI implementations in CRM across predictive to generative AI tooling. Aside from being a certified Salesforce and Tableau consultant, Paul is a distinguished member of the American Society for AI and holds a PhD in Statistics from Montana State University, as well as bachelor’s degrees in Math and Economics from Colorado State University. When not crunching numbers in R, Python, or Einstein Discovery, he can be found fly fishing in one of southwest Montana's rivers.