If I had to guess, I’d say that the man who famously said, “Never memorize something that you can look up,” would probably be pretty blown away by what’s possible today with artificial intelligence. That man, of course, was Albert Einstein, the face and namesake of Salesforce’s AI products and capabilities. Einstein also once said,
Welcome to our new blog series, where we’ll be rolling out updates, thoughts, opinions, and guidance over the next several months (years, even?) on data and analytics in the Salesforce ecosystem. If you didn’t catch the announcement from Tableau CEO Ryan Aytay and CPO Southard Jones, there’s a new BI tool in town, and its
Data-driven decision-making is more important than ever in insurance. Carriers, brokers, and agencies rely on data to build relationships, deliver personalized experiences, and drive important business outcomes like policy retention and growth. But how can you make more effective use of your data? The right analytics applications certainly help, and with tools like Tableau and
One of the best things about Dreamforce is the variety and depth of sessions and events dedicated to Tableau. One of the worst things? Figuring out which ones to attend. There are only so many hours in a day! Even during Dreamforce 2024. As a team of Tableau experts ourselves, we know how important it
To stay competitive, organizations today need more than basic data management — they need actionable insights. Together, Salesforce Data Cloud and CRM Analytics provide an integrated solution that brings customer data to life. This powerful combination allows you to unify and harmonize your customer data from disparate sources and surface those insights within the flow
As machine learning (ML) technology advances at lightning speed, machine learning operations (MLOps) have become more important than ever. Just as DevOps revolutionized software development and delivery, MLOps is transforming the way organizations develop, deploy, and manage machine learning models. When it comes to Salesforce, integrating MLOps can significantly enhance the effectiveness of ML models
When business decisions are made with incomplete data or teams have to spend countless hours just preparing data for analysis, time and money are wasted. Tableau aims to solve those problems with its most fully loaded offering yet — Tableau+. This new premium offering gives you all the best features and functionalities of Tableau Cloud in
Navigating Salesforce’s Data Cloud pricing can be a bit confusing at first glance, but it’s probably not as expensive as you think. With a clear understanding of how credits are consumed and strategic planning, you can maximize the platform’s value without breaking the bank. How Data Cloud credit consumption works Data Cloud credits are consumed
As Salesforce doubles down on making AI more accessible to all, Data Cloud customers can now take advantage of predictive analytics and generative AI functionality like we’ve never seen before with Einstein Studio. Einstein Studio provides an expanding palette of tools for implementing predictive AI/Machine Learning models at varying levels of complexity. It’s also the
Similar to change management, change enablement is the practice of facilitating change in an organization by enabling business leaders and employees to make the change happen and sustain it going forward. In my time as a consultant, I’ve noticed a trend when it comes to Salesforce projects — change enablement is considered optional. This is