How to Leverage the 3 Tiers of Tableau Forecasting

Anyone who has ever analyzed a dataset using Tableau would be able to speak to its power and flexibility. One way to get even more out of the tool is by utilizing Tableau forecasting capabilities. These modeling techniques range from being as easy as dragging and dropping, to having to flesh out multiline Tableau functions/www/atrium_407/public.

Iron Viz 2022: A Behind-The-Scenes Look with Our Tableau Experts

Iron Viz is the world’s largest data visualization competition. Three finalists compete live in front of thousands to build a visualization in Tableau in just twenty minutes from the same data. (You can watch past competitions here.) Like the qualifier leading up to it, contestants’ vizzes are scored based on analysis, storytelling, and design. The

March Madness: Rating NCAA Basketball Teams with Einstein Discovery

Ah, March. Winter’s icy grip is fading; spring is just around the corner; and the sights and sounds of college basketball are quickly approaching. Who doesn’t love a little March Madness? In Spring 2020, Atrium’s Data Science team asked a question: what if we used Einstein Discovery to build a model to identify the best

The Most Intelligent Ad Sales Tech Stack for Your Sales Team

In today’s world, advertising and technology go hand-in-hand. From custom sponsorships to catered targeting, unique advertising offerings and vast media channels make a playground for advertisers. Because of this, the back-end technology that fuels ad sales teams is so important in order to keep up with an ever-changing, fast-paced industry. Whether a company is just

Tableau Conference 2021 is Over — Here’s What You Need to Know

What are some of the themes you saw come out of TC21 this year? The umbrella term to encompass it all is the Tableau Economy, which consists of customers, individuals, Tableau partners like Atrium, and technology. That might sound dry on the surface, but it’s these core ingredients that make it exciting: It was great

How to Use Snowflake to Connect Your Systems and Centralize Your Data to Prevent Customer Churn

Contributing Authors: Tyler Pollard, Emma LeMasters This is the second post in a short blog series focused on preventing customer churn using a centralized data hub. Here’s an infographic version of the series! Getting the Right Data with the Right Tools As mentioned in Part 1 of this series, our fictional company, Magenta Inc., is

The Race for Achievement: an Olympic Marathon Tableau Analysis

The marathon is one of the most popular and captivating events of the modern Olympics. Usually scheduled on the last day, it’s an exciting, drama-infusing climax to the Summer Games.  If I could choose one word that represents the spirit of the marathon, it would be achievement. As the legend goes, the first marathon is

Who are Tableau Ambassadors and How to Become One

Who are Tableau Ambassadors? Put simply, they’re power users of Tableau CRM, the native analytics and AI solution for Salesforce. They love to share their expertise in this specialized platform, and provide a bridge between the Salesforce Trailblazer and Tableau communities. Tableau Ambassadors represent the spirit and voice of the Tableau community. As an Ambassador,

The Possibilities with Multilingual Dashboards in Tableau CRM

Have you ever thought about a dashboard that is viewable in multiple languages depending on user location or language preferences, but wondered if it’s even possible? Well, the answer is yes, and it can be done in a few easy steps. Let’s first identify the use case where having a dashboard in multiple languages becomes