Analytics in an Agentic World with Agentforce and Tableau Next

At Dreamforce last year, I was moderating a panel on guided selling with analytics and AI when an audience member asked how I thought Agentforce would impact analytics solutions. My off-the-cuff response was that in terms of analytics, “the questions remain the same, but now we have another mechanism through which we can deliver those

Tariff Uncertainty & Your Revenue Engine: Are you Ready?

Global trade dynamics are constantly shifting, and the prospect of new or adjusted tariffs presents a significant challenge for businesses worldwide. While the political landscape evolves, the operational impact on core business functions, particularly Revenue Operations, demands proactive attention. For organizations leveraging Salesforce, understanding how potential tariff changes affect your Configure-Price-Quote (CPQ) and broader Revenue

Salesforce Consumption Forecasting: What Your Revops Team Needs to Know

With the pivot from subscription to usage-based and product-led revenue models, businesses are finding new ways to align forecasts with actual customer usage. Salesforce’s new consumption forecasting solution in Sales Cloud (built on top of Data Cloud) was unveiled at Dreamforce; it’s now in pilot and will be generally available in February 2025. Salesforce Consumption

Getting to Know Salesforce Consumption Forecasting and Flexible Pricing Models

While the consumption-based (or “usage-based”) pricing model isn’t necessarily new, it’s becoming increasingly popular in industries that haven’t typically used it in the past — like tech and manufacturing. But what does that mean for those sales and revenue operations teams that have to completely rethink the way they forecast? In this article, we’ll look

Cross-Industry Standard Process for Data Mining: Data Science for Business

CRISP-DM sounds delicious, but what is it? If you haven’t heard of CRISP-DM yet, you haven’t been following what machine learning and data science can do for your business. CRoss-Industry Standard Process for Data Mining (CRISP-DM) is a methodology businesses take in performing AI in an efficient, scalable way to meet stakeholder demand. Companies must

Call the Data Doctors, You Need Prescriptive Analytics to Save the Day!

If you’ve read the title and have in fact called your data expert or your doctor about prescriptive analytics, I commend you for taking action so quickly. But let’s hang up the phone. There’s a lot to learn about the different types of analytics and where your business might fit on the scale. Most businesses