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Category: Blog Posts

Using Advanced Forecasting Tools as a Competitive Edge

For the past two decades, we as sales teams have been fixed in roughly the same conversation about our forecasts, which are largely an aggregation of opinion, heavily biased by the hope or fear of hitting or missing our targets. These opinions resemble the data in every way. There are numbers with dollar signs, revenue […]

Atrium Creates Machine Learning Model Broker Service to Improve Artificial Intelligence Adoption and User Experience

Atrium uses industry expertise and common use case patterns to help companies blend predictive insights with leading business intelligence and CRM platforms (INDIANAPOLIS – May 12, 2020) – Atrium, a next-generation consulting company that leads enterprises through business transformation with AI and analytics, today announced the creation of their Machine Learning Model Broker service, which […]

Unlock the Full Value of Your Machine Learning Models on CRM

Whether you’re using machine learning models built into your CRM platform, or you’re looking to have models you’ve already built to provide insights to your users, orchestrating a seamless user experience is critical to deriving the greatest value from your data science investments. Customer data has always been essential for driving revenue and growing your […]

Customer Acquisition and Retention After the Shift… Now What?

How well are you adapting your customer experience to the new dynamics of engagement? It’s clear that all companies have been impacted by recent events in the world. If your company has a solid grasp on managing the customer experience and you have been chugging along executing against your well defined roadmap….Congratulations! But I’m sorry […]

I’m a MOM, What’s Your Superpower?

We all know that being a mom in itself is a full-time job from sunup to sundown. Add a career into the mix, and it’s nothing short of a miracle how some women are able to pull it off with only 24 hours in a day, while making it all look easy. But as if […]

Delivering an Intelligent Experience for Your Customers

User Experience – or UX – describes the flow of action performed by a user – in most cases, a person such as yourself. This flow of action is also called a process, and the experience someone has when participating in or performing that process is their User Experience. Take for example the process of […]