The AI Enterprise Paradox: Why More Tools Mean Less Intelligence
For years, the “modern sales stack” was a badge of honor. To be a top-tier revenue organization, you were told you needed SalesLoft for engagement, Gong for intelligence, Clari for forecasting, and a dozen other “best-of-breed” point solutions. But as we enter the era of agentic AI, this fragmented architecture has become the single biggest […]
Simplify to Scale: Optimizing Your Tech Stack for the AI Era
WEBINAR Simplify to Scale: Optimizing Your Tech Stack for the AI Era Wednesday, February 25 | 12:00 pm ET AI adoption is accelerating, but disconnected data and tool sprawl are slowing teams down. AI won’t deliver value on top of a fragmented tech stack. Join us to learn how consolidating tools, simplifying Salesforce, and strengthening […]
Announcing Geoff Merrick, Atrium’s New Senior Vice President of Customer Success and Delivery
With 25+ years of professional services experience and deep Salesforce ecosystem expertise, Geoff Merrick will shepherd Atrium’s delivery function into its new phase of enterprise growth Bozeman, January 12, 2026 – Atrium has added a seasoned professional services and Salesforce ecosystem leader to its team: Geoff Merrick, their new SVP of Customer Success & Delivery. […]
Announcing Kusha Nikoui, Atrium’s New Director of High Tech Go-to-Market
With a history of driving digital transformation and platform adoption at Salesforce, Kusha Nikoui will lead the strategic expansion of Atrium’s high tech vertical Bozeman, January 6, 2026 – Atrium has welcomed an exciting addition to its growing leadership team of industry experts: Kusha Nikoui (Director, High Tech – GTM). As an AI-native Salesforce partner, […]
Lessons from 2025 on AI, Data, and Change in Financial Services
If I had to sum up this year in one sentence, it would be this: banks, credit unions, and wealth firms stopped asking whether AI and Salesforce matter and started asking how to make them work responsibly, at scale, and with real impact. That shift did not happen overnight. It showed up gradually, across conversations […]
On-Demand Webinar | AI-Driven Handoffs: Seamless Commercial Lending with Agentforce
On-Demand Webinar AI-Driven Handoffs: Seamless Commercial Lending with Agentforce Agentforce brings intelligence to the handoffs that slow commercial lending down. Rather than replacing your LOS or performing deep underwriting analysis, Agentforce focuses on the steps where banks lose the most time: gathering documents, verifying completeness, ensuring accuracy, summarizing information, and preparing clean packages for underwriting, […]
Andi FAQs: What to Know About Using AI in Salesforce
If you’re exploring ways to move faster in Salesforce without sacrificing quality, security, or control, you’ve probably heard a lot of bold claims about AI. Andi is different. This FAQ-style guide is designed to answer the real questions customers ask when evaluating Andi – from what it actually does, to how it fits into enterprise […]
On-Demand Webinar | Fireside Chat with Wabtec: Modernizing Complex Service Operations with Salesforce and AI
On-Demand Webinar Fireside Chat with Wabtec: Modernizing Complex Service Operations with Salesforce and AI Many enterprise businesses struggle with complex, high-stakes service operations largely due to fragmented legacy systems and inefficient processes. The result? Slow response times and inconsistent service quality. This webinar details how Wabtec, a leader in rail technology, partnered with Atrium to […]