On-Demand Webinar: Fireside Chat with Solenis – How AI and CRMA are Transforming Commercial Excellence in Manufacturing
On-Demand Webinar Fireside Chat with Solenis: How AI and CRMA are Transforming Commercial Excellence in Manufacturing Join Atrium, Solenis, and Salesforce experts for an in-depth look at how AI, CRM Analytics, and a data-driven commercial excellence strategy are revolutionizing the manufacturing industry. Get exclusive insight into Solenis’ transformative journey, as their Director of Commercial Excellence […]
On-Demand Webinar: Unlocking Data Security and Optimization in Financial Services: Strategies for Success
On-Demand Webinar Unlocking Data Security and Optimization in Financial Services: Strategies for Success The financial services industry is undergoing a profound transformation, in which data has emerged as a cornerstone of operations. Watch and learn from leaders at Atrium, Salesforce, and Odaseva. In this session, they detail how to stay competitive and resilient, harness data […]
6 Frequently Asked Questions About Tableau Agent
It’s been a couple months since Tableau 2024.1 came out and you know what that means — 2024.2 is almost here! Tableau released its list of features for 2024.2 and the enhancements to Tableau Pulse, multi-fact analytics, and other updates have us excited over at Atrium. One of our favorite items is the upcoming release […]
A Beginner’s Guide to CRM Analytics for Financial Services

In the fast-paced world of financial services, data is your most valuable asset. But are you truly maximizing its potential? CRM Analytics (CRMA) can be your key to unlocking hidden insights, driving personalized client experiences, and making informed decisions that fuel growth. CRMA is a dynamic visualization tool that not only provides consistent insights across […]
On-Demand Webinar: Expanding Your Book of Business in Financial Services with Salesforce CRM Analytics

On-Demand Webinar Expanding Your Book of Business in Financial Services with Salesforce CRM Analytics Watch our on-demand webinar to learn about the latest trends and best practices in financial services data analytics and explore Salesforce CRM Analytics (CRMA), the powerful tool designed to transform how today’s market leaders leverage data for growth and success. Get […]
Leverage CRM Analytics Parameters to Filter Tableau Views

Several months ago, Salesforce released the “Publish to Salesforce” capability on Tableau. This allowed users to publish their Tableau dashboards or views to Salesforce CRM Analytics (CRMA) for use in a component object. Publishing to Salesforce made it very helpful for consumers of CRMA and Tableau to be able to access analytics in one place. […]
On-Demand Webinar: Salesforce + Snowflake: Unlocking the Power of Data and AI with Zero Copy Capabilities

On-Demand Webinar Salesforce + Snowflake: Unlocking the Power of Data and AI with Zero Copy Capabilities What does Salesforce and Snowflake’s Zero Copy/ETL data-sharing partnership mean for you? Join us to learn how this industry-defining approach will give you more control to securely manage your data and build richer customer 360 experiences in Salesforce Data […]
Einstein Copilot in Action: How to Enhance Salesforce with Generative AI

In February 2024, Salesforce introduced Einstein Copilot, a powerful Generative AI tool designed to transform the way you work in Salesforce, saving you valuable time and boosting your productivity. But how do you harness this potential? In this post, I’ll break down how Einstein Copilot works, and guide you through the process of creating your […]
Whitepaper: The Revops Revolution: Elevating Sales Forecasting from Art to Science
WHITEPAPER The Revops Revolution: Elevating Sales Forecasting from Art to Science How much trust do you have in your current sales forecasts? If you feel less than confident, you’re not alone. According to Gartner, only 45% of sales leaders and sellers have high confidence in their forecasting accuracy. When it comes to forecasting, tapping into […]