With extensive financial services, Snowflake, and Salesforce ecosystem expertise, Heather Rhyne-Christensen will help maximize sales cycles and partnership strategy
Indianapolis, April 16, 2025 – Atrium has announced a strategic new addition to its Snowflake practice: Heather Rhyne-Christensen, Snowflake GTM Leader. With a history of driving innovation and building relationships as a leader in finance, strategy, and alliances, Rhyne-Christensen will make an invaluable partner and trusted advisor both to Snowflake and customers at various stages of data-driven growth.
Formerly at Accelerize 360, where she held the role of Head of GTM, Rhyne-Christensen has years of experience at the helm of sales, alliances, and marketing across Snowflake and Salesforce platforms. Having spent 15+ years in financial services (regulated industries), a decade in consulting, and several years focused within the Snowflake ecosystem, she has also lent her unique expertise to Salesforce’s Partner Advisory Board in Financial Services. She has been an advocate and strategic partner for customers while in various roles at companies such as Zennify, Robert Half, Protiviti, Union Bank, and MUFG.
“I am thrilled to be a part of Atrium’s growing Snowflake practice and leverage my expertise to enable our clients to build out strategic solutions that give them a competitive edge, thrill their customers, clients and employees and ultimately take their business to the next level,” said Rhyne-Christensen.
With vast firsthand knowledge of the specific needs of Atrium and Snowflake customers in financial services, coupled with her storied consulting background, Heather will be able to translate complex business issues and industry advancements into effective solutioning. Her specialization in channel sales, sales strategy and partnership strategy development—and having successfully built and grown practices across a range of technologies, including Salesforce, AWS, Sigma, Docusign, Tableau, and Matillion—enables her to position Snowflake as part of a holistic data strategy, maximizing its value to customers.
Atrium is excited to have a Snowflake GTM leader with a rare combination of industry acumen and strategic vision across platforms to better serve Snowflake customers and grow our partnership in 2025 and beyond.
About Atrium
We help our customers maximize the value of their data and bring predictability and growth opportunities to their business. This means surfacing predictive and prescriptive insights, in the business context, with an action framework. By helping our customers land the last mile, we are the partner that pays for itself. Learn more at atrium.ai.
