A Beginner’s Guide to CRM Analytics for Financial Services
In the fast-paced world of financial services, data is your most valuable asset. But are you truly maximizing its potential? CRM Analytics (CRMA) can be your key to unlocking hidden insights, driving personalized client experiences, and making informed decisions that fuel growth. CRMA is a dynamic visualization tool that not only provides consistent insights across […]
Snowflake Cortex and Arctic: Leveraging Generative AI and LLM Capabilities
The business world is experiencing a seismic shift as generative AI redefines the way we work. This powerful technology, capable of producing human-quality text, code, images, and more, is transforming industries across the board. At the forefront of this revolution stands Snowflake, a leader in data warehousing. Snowflake is now unveiling groundbreaking functionality geared toward […]
MLOps vs DevOps: What Makes Machine Learning Operations Different?
While there is certainly some crossover between Development Operations (DevOps) and Machine Learning Operations (MLOps), there are significant differences between the two functions. In this article, we’ll take a look at MLOps vs. DevOps and what you should prepare for when implementing machine learning into your workflows. There’s a good chance you already know a […]
Predict Customer Churn with Salesforce Data Cloud and Snowflake Zero-ETL
Understanding the satisfaction of your existing customer base isn’t just a smart move, but a survivorship skill. Your existing customers are the key to your success. They follow your brand; they’ve chosen your products and trust your expertise. It’s no wonder why they’re so crucial to your bottom line. What if customers are about to […]
Using Salesforce Einstein Conversation Mining to Enhance Case Deflection
This past December, Salesforce launched Service Intelligence, a new bundled product centered around unifying key insights for service agents and managers. Having undertaken a similar effort previously for sales users with its popular Revenue Intelligence product, Service Intelligence followed a similar approach: combine a blended set of functionality across different Salesforce components (Einstein predictions, CRM […]
7 Top Takeaways from Tableau Conference 2024
Tableau Conference 2024 is in the books! Every year, we’re clued into all the exciting new things to come for the future of Tableau. As a perennial Tableau Ambassador, and an annual Iron Viz hopeful, I wait every year to see what they have in store! Take a look below to see my key takeaways […]
Machine Learning Operations: Do You Have These 3 MLOps Roles on Your Team?
As interest in AI and machine learning capabilities continues to grow, so does the need for organizations to put MLOps roles in place to help leverage the technology effectively. It’s no surprise that multiple positions requiring machine learning knowledge made LinkedIn’s Jobs on the Rise report this year. Building machine learning solutions not only requires […]
Level Up Your Lending Game: Summer ’24 Release for Salesforce FSC
Loan officers navigate a dynamic lending landscape, constantly adapting to changing regulations, evolving client expectations, and the need to streamline complex processes. Technology becomes your greatest ally when it keeps pace with these demands. That’s why understanding the features of the latest updates, like those in the Summer ’24 release of Salesforce Financial Services Cloud […]