Contact Center Performance: 6 Service Metrics That Matter
How do today’s contact centers measure success? It’s more than just answering the phone, responding to a chat, or replying to emails. Success is about providing excellent customer service efficiently. To do that, customer service leadership tracks key metrics that show how well the contact center is performing. Think of these metrics as vital signs […]
The Silent Killer of CRM Success: How to Stop Duplicate Data in Its Tracks
There’s a unique, painful sound every Salesforce admin knows: the groan of frustration when someone pulls a report and realizes half the accounts are duplicates. Suddenly, nothing makes sense. Sales teams are confused. Customers get duplicate outreach. Leadership starts by questioning every dashboard. You know what’s happening. The sneaky, silent villain of CRM success has […]
Navigating Global Supply Chain Disruption: What Data-Driven Organizations Should Prioritize Now
Over the last few weeks, it’s become clear that the return of tariffs and broader geopolitical shifts is more than just political noise — it’s fundamentally reshaping how global supply chains operate. From rising raw material and manufacturing costs to volatile logistics and unpredictable demand, we’re entering a period of increased variability for businesses that […]
5 Salesforce Service Cloud Tools Transforming Contact Centers
Think of a contact center as a busy intersection of businesses and individuals looking for help and agents (ideally) providing best-in-class support. Information is constantly flowing, with agents directing traffic, ensuring every customer gets the right information to get where they need to go. Salesforce Service Cloud is a powerful platform that provides the tools […]
Less is More: Why Focused Salesforce Rollouts Drive Adoption and Reduce Risk
“We tried to do everything at once… and the project collapsed under its own weight.” We see it all the time: a bank or wealth firm embarks on a Salesforce Financial Services Cloud (FSC) journey with the best of intentions. The project team packs every possible feature, workflow, and integration into phase one. Everything but […]
Tariff Uncertainty & Your Revenue Engine: Are you Ready?
Global trade dynamics are constantly shifting, and the prospect of new or adjusted tariffs presents a significant challenge for businesses worldwide. While the political landscape evolves, the operational impact on core business functions, particularly Revenue Operations, demands proactive attention. For organizations leveraging Salesforce, understanding how potential tariff changes affect your Configure-Price-Quote (CPQ) and broader Revenue […]
5 Reasons to Move to Salesforce Revenue Cloud Advanced (RCA)
Companies exploring ways to modernize their product-to-cash process are taking a hard look at Salesforce Revenue Cloud Advanced (RCA) — and for good reason. RCA offers a flexible, AI-powered, and agent-friendly platform that represents significant advancements from the legacy managed packages it’s meant to replace. Let’s look at five key drivers behind the shift to […]
From Rotary Phones to AI: The Contact Center’s Tech-Driven Evolution
Who remembers rotary phones? Imagine trying to run a busy customer service line with those old things! Thankfully, contact centers have come a long way since then. They have evolved from simple rooms with phones to sophisticated hubs of communication, all thanks to advancements in technology. Let’s take a quick trip down memory lane to […]