An Inside Look at Sales Productivity With Nutanix

Businesses have a lot to consider when it comes to investments in sales productivity — particularly those that have invested in legacy IT. Dana Clark (Director, Sales Processes and Capabilities at Nutanix) spoke with our CEO Chris Heineken about business transformation in light of COVID-19, putting analytics and AI at the forefront of future sales […]
A Timely Call for Systems of Intelligence and the Future of Salesforce Analytics

Our mindset around systems of intelligence has shifted with the times. Businesses have turned to Salesforce — and specifically CRM Analytics (formerly Tableau CRM) — to reap the benefits of predictive analytics and industry-specific use cases. Which industries are most aggressive in their approach toward analytics and AI transformation in light of Covid-19? What can […]
Atrium’s Take on the Einstein Analytics and Snowflake Partnership
With an important update to the Salesforce-Snowflake partnership, Einstein Analytics and Snowflake can deliver even more value to customers. Integrations between the two will allow organizations to combine and analyze all data in Snowflake Cloud Data Platform and visualize it and derive new insights with business intelligence tools such as Tableau and Salesforce applications. Since […]