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How to Use Einstein GPT in Salesforce and Other Generative AI Solutions

How to Use Einstein GPT in Salesforce and Other Generative AI Solutions

Authors: Paul Harmon and Josh Fleischer Interested in getting the most out of generative AI embedded in CRM? Many companies are. A recent study by McKinsey indicated that commercial leaders think organizations should be using machine learning and generative AI “often” or “almost always.” Salesforce recently announced a partnership with generative AI giant OpenAI, and rolled out a […]

How to Keep Data Debt From Reducing the Value of a Data-driven Organization

How to Keep Data Debt From Reducing the Value of a Data-driven Organization

In 2017, the Economist published a report titled “The world’s most valuable resource is no longer oil, but data.”  This led many experts within industry to call for companies to become “data-driven organizations”. A data-driven organization is a company that not only focuses on collecting raw data, but also understands that to be truly data-driven, […]