Tableau CRM Summer ‘21 New Features: Everything You Need to Know
Tableau CRM, formerly Einstein Analytics, was originally purpose-built as a source for aggregating Salesforce data and surfacing this data (in tables and visualizations) with the option for rapid faceting. As the tool has grown, and with the notable inclusion of Einstein Discovery, Tableau CRM has come into its own as a one-stop-shop for your Salesforce […]
Secure Your Salesforce Org with Multi-factor Authentication… Here Is Why
Security threats are ever increasing. As a result, many businesses are placing a greater emphasis on protecting their systems and data. Below are eye-opening cyber security stats: 95% of cybersecurity breaches are caused by human error. (Cybint) 88% of organizations worldwide experienced spear phishing attempts in 2019. (Proofpoint) 68% of business leaders feel their cybersecurity […]
Who are Tableau Ambassadors and How to Become One
Who are Tableau Ambassadors? Put simply, they’re power users of Tableau CRM, the native analytics and AI solution for Salesforce. They love to share their expertise in this specialized platform, and provide a bridge between the Salesforce Trailblazer and Tableau communities. Tableau Ambassadors represent the spirit and voice of the Tableau community. As an Ambassador, […]
How to Get the Most from Snowflake: 10 Tips and Tricks
Whether you’re a beginner or a professional, this blog will make it much easier for you to work in Snowflake’s Data Cloud. Before starting this guide, make sure that you’re familiar with the Snowflake UI and the names of its components. The below graphic highlights the key ones to know: 1. Find database objects easily […]
How A Functional Transformation of Your Business Can Benefit Your Customer Retention Strategy
Getting started with an effective customer retention strategy isn’t as easy as one would hope. As we tackle the concepts that make for an effective customer retention strategy, we revisit our data-driven approach and Atrium’s method of determining your readiness to adopt intelligent solutions in aiding customer retention. Atrium uses a readiness assessment that can […]
Atrium’s Cultivate Program and MoveMeMonday, a Match Made in Heaven
At Atrium, as stated on our website, our three core values are diversity of thought, authenticity, and taking the initiative. However, after being with the company for almost half a year, I’d argue that there should be a fourth value added to that list: selflessness. Whether it’s answering questions and solving roadblocks in our “HALP” […]
Debunking 4 Common Myths About the Future of Data Science
IBM’s Watson was put in a particularly bright spotlight in 2011 when it faced off against the world’s two most successful game show contestants of all time on Jeopardy. When it came to the Final Jeopardy question, Watson comically gave the response “What is Toronto?????” The category was U.S Cities. Nonetheless, Watson won the match […]
Celebrating the Dads of Atrium on Father’s Day 2021
If you know anything about Atrium, you’ll know how focused we are on DADS — Data Analysis and Decision Support. While this is true, for the purpose of this blog (and for Father’s Day), we’ll actually be focused on Dads — those awesome figures in our lives who teach us right from wrong, keep us […]