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Whitepaper: The Future of Data in Banking: Getting Ahead with Advanced Analytics

Atrium Odaseva Whitepaper The Future of Data in Banking

WHITEPAPER The Future of Data in Banking: Getting Ahead with Advanced Analytics Data has emerged as a central pillar of modern banking operations. With the shift toward digital-forward customer preferences, the volume and variety of data that is generated has surged — creating complex challenges and opportunities for banks to get ahead of traditional peer […]

Is Your Organization Ready to Take Full Advantage of Salesforce UE+?

Is Your Organization Ready to Take Full Advantage of Salesforce UE+

If you’re anything like us, you’re running — not walking — to sign up for Salesforce’s new Unlimited Edition+ (aka UE+) offering. First announced at Dreamforce 2023 and made available in December ‘23, this new super SKU has everything you need to take your data, AI, and CRM strategy to the next level.  What’s included […]

AnalyticsKata: Converting a Dashboard to Light or Dark Mode

AnalyticsKata: Converting a Dashboard to Light or Dark Mode

If you’re no stranger to the internet, you likely know that many websites include the option to view pages in both light and dark mode. Light mode is generally a white or light-colored background with darker font, while dark mode is the opposite. Did you know that within CRM Analytics, you can create toggles that […]

Ahead of the Curve: Data Analytics Maturity Model Guidance

Ahead of the Curve Data Analytics Maturity Model Guidance

After having a front row seat to hundreds of Atrium projects over the last five years that typically focused on the intersection of data, analytics, and CRM strategy, I started to see a trend emerging among our most successful customers. Those that understood the relative maturity of their data as well as the tooling they […]

AnalyticsKata: Dynamically Display Sales Rep Performance Using Only Text

AnalyticsKata Display Sales Rep Performance Using Only Text

Sometimes the best way to display data isn’t a bar chart, or a table. Instead, you might want to create dynamic and data-powered views using just text. That’s what we’ll be doing for this week’s AnalyticsKata, where we’ll display sales performance using nothing but text! (New to the idea of an AnalyticsKata? Refer back to […]

AnalyticsKata: Reshape Data Using a CRM Analytics Recipe

AnalyticsKata Reshape Data Using a CRM Analytics Recipe

Trying to get data into the right form is half the battle when it comes to analytics. This challenge is meant to show off some of the functionality of CRM Analytics recipes, while also tackling a realistic use case. (New to the idea of an AnalyticsKata? Refer back to our very first challenge!) AnalyticsKata: Reshape […]

AnalyticsKata: CRM Analytics Pie Chart vs. Bar Graph

AnalyticsKata CRM Analytics Pie Chart vs. Bar Graph

If you’ve worked with bindings in CRM Analytics dashboards, you’re likely already aware of the amazing capabilities that they provide. Bindings allow you to dynamically change groupings, calculations, and more in charts and tables. But did you know that you can also use them to change chart types? For this week’s Kata, we’ll be using […]

AnalyticsKata: CRM Analytics Tooltips

AnalyticsKata CRM Analytics Tooltips

One of the great things about CRM Analytics dashboards is the ability to create dynamic dashboards that are not only nice to look at, but that also allow you to provide all the information and detail you need to make informed decisions. One great way to do this is to add dynamic tooltips to your […]

On-Demand Webinar: Salesforce Data Cloud for Media Publishers: Integration Updates to Salesforce Data Cloud, Tableau, and CRM Analytics

Analytics Roadmap for Media

On-Demand WebiNar Salesforce Data Cloud for Media Publishers: Integration Updates to Salesforce Data Cloud, Tableau, and CRM Analytics The combination of Salesforce Data Cloud, Tableau, and CRM Analytics is creating new ways for media companies to unlock the potential of customer data. Join us as industry leaders showcase the different real-time data integration options and […]