Must-Attend Tech Industry Sessions and Events at Dreamforce 2024
The time is fast approaching for businesses in the tech industry. That’s right: Dreamforce! Before you go down the rabbit hole sifting through sessions and events that only might be relevant for tech industry leaders, stop — because we’ve done the work of compiling a list of industry-focused Dreamforce 2024 sessions, breakfasts, lunches, and networking […]
Must-Attend Financial Services Sessions and Events at Dreamforce 2024
Dreamforce is the premier destination for financial services leaders looking to gain a competitive advantage with new CRM data strategies, product roadmaps and announcements, and industry insights from competitors and peers in the space. You name it, there’s a session for it. But sifting through the official agenda, partner sites, and social media can be […]
Salesforce CRM Analytics + Data Cloud: A Powerful Combination for Customer Insights
To stay competitive, organizations today need more than basic data management — they need actionable insights. Together, Salesforce Data Cloud and CRM Analytics provide an integrated solution that brings customer data to life. This powerful combination allows you to unify and harmonize your customer data from disparate sources and surface those insights within the flow […]
Announcing Kara Lawhorn, Atrium’s New SVP of Sales
With 15+ years of sales excellence in the Salesforce ecosystem, Kara Lawhorn will ignite further growth at Atrium Indianapolis, July 30, 2024 – As the Salesforce partner that pays for itself by delivering powerful outcomes at the intersection of data, CRM, and AI, Atrium has announced another powerful differentiator: Kara Lawhorn, their new SVP of […]
MLOps: The Key to Optimizing Salesforce Machine Learning Solutions
As machine learning (ML) technology advances at lightning speed, machine learning operations (MLOps) have become more important than ever. Just as DevOps revolutionized software development and delivery, MLOps is transforming the way organizations develop, deploy, and manage machine learning models. When it comes to Salesforce, integrating MLOps can significantly enhance the effectiveness of ML models […]
Ready to Level Up to AI-Powered Analytics? Tableau+ Has Everything You Need
When business decisions are made with incomplete data or teams have to spend countless hours just preparing data for analysis, time and money are wasted. Tableau aims to solve those problems with its most fully loaded offering yet — Tableau+. This new premium offering gives you all the best features and functionalities of Tableau Cloud in […]
AI in Wealth Management: Separating Hype from Reality
The wealth management world is a whirlwind of change. Client expectations are soaring, digital innovation is accelerating, and regulations are becoming increasingly complex. In the midst of this maelstrom, generative AI is touted as the next big thing, a revolutionary force poised to reshape the industry. With all the buzzwords and hype, it’s easy to […]
Demystifying Salesforce Data Cloud Pricing and Credit Consumption
Navigating Salesforce’s Data Cloud pricing can be a bit confusing at first glance, but it’s probably not as expensive as you think. With a clear understanding of how credits are consumed and strategic planning, you can maximize the platform’s value without breaking the bank. How Data Cloud credit consumption works Data Cloud credits are consumed […]