Snowflake Summit 2022 is Over – Here’s What We’ve Learned

Snowflake Summit 2022 Is Over, Here’s What We’ve Learned

Contributor: Matt McGorrey Snowflake is more than just cloud data storage Following Snowflake Summit 2022, it’s clear that the company wants to be the number one “data cloud,” and that means more than just storing data. Snowflake wants their platform to support the next generation of data science, analytics, and data-first applications. They announced Native […]

AI In Banking: What Are the Most Prominent Use Cases?

AI In Banking What Are the Most Prominent Use Cases

Over the past few years, A.I. and machine learning have disrupted the entire landscape of how we consume products and services as customers. This trend continues as more companies are starting to realize the benefits of incorporating big data and machine learning into their business models and as a part of the services they offer. […]

Functions and Benefits of Salesforce B2B Commerce

Functions and Benefits of Salesforce B2B Commerce

Traditional B2B purchases can be quite a hassle. You might need to speak with a dedicated salesperson or account manager, and there can be a lot of hurdles and hoops to jump through. If you’re looking to get started with selling in the B2B space, getting the logistics in place can be cumbersome. Salesforce B2B […]

Churn Analytics and Its Role in Modernizing Your Business

The Role of Churn Analytics In Modernizing Your Business

Service modernization has become increasingly important as the economy begins to scale. Service providers are modernizing and expanding at a rate that we have never experienced. Improving customer experience comes top of mind for many leaders in the service space. However, the attempt to modernize your service business means you will have to solve some […]

How to Plug Your Own External Machine Learning Models (BYOM) In Salesforce

How to Plug Your Own External Machine Learning Models (BYOM) In Salesforce

Contributors: Paul Harmon, Keely Weisbeck Back in the day, businesses needed lots of resources to build predictive models from scratch, including a data science team of qualified statistics experts to build and maintain models. Einstein Discovery from Salesforce allows companies to implement machine learning without needing a team of data scientists, integration experts, and architecture […]

A Tale of Becoming: What Mentorship Means In Atrium’s Luminate Program

A Tale of Becoming What Mentorship Means In Atrium’s Luminate Program

Author: Tyler Pollard, Nick Burkland Going from college to full-time work is an exciting, yet scary transition for most people. Upon entering the workforce, there is a major shift in dynamics that takes place. What was once a rubric and syllabus is now the more abstract task of defining goals, prioritizing, and accomplishing tasks. Where […]

How To Easily Connect Your Data to Snowflake with Snowpark

How To Easily Connect Your Data to Snowflake with Snowpark

Snowflake recently hosted Snowpark Day: a showcase of Snowflake’s developer-friendly framework. Snowpark gives developers the tools to flip, spin, and grind data using the gear they already know. The gear in this case is Python, Java, or Scala – the languages Snowpark supports; and the tricks are the ability to execute queries, load data, and […]

Turn Your Audience Into Revenue With Ad Sales Management from Salesforce

Turn Your Audience Into Revenue With Ad Sales Management From Salesforce

Making money is the easy part. Or it should be. Think about all the hard work that goes into creating quality, engaging content and publishing it to the world. How much effort does it take your team to get that content in front of an audience that wants to see it? Advertising drives cash flow […]