How to Ensure Your Salesforce Managed Services Engagement is Successful

Implementation is only part of the journey with a successful Salesforce solution. For long-term, continuous innovation and success with the platform, a Salesforce managed services engagement guided by a vendor (aka partner) who understands your needs, scope, and goals each step of the way is essential. Ensure your Salesforce managed services engagement gets off to […]

A Great Service Cloud Implementation Begins With a Great Customer Experience Strategy

A Great Service Cloud Implementation Begins With a Great Customer Experience Strategy

There is no doubt that Salesforce’s Service Cloud offers many great features. In Gartner’s famous magic quadrant analysis, Service Cloud is way up and to the right. That means by Gartner’s analysis, Service Cloud has the most complete vision along with the ability to execute that vision in the industry, and it’s not even close. […]

3 Benefits of Salesforce Experience Cloud That Help Power Your CRM Strategy

We like to think of customer relationship management (aka CRM) strategy as something new. But even in medieval times, merchants and tradespeople used strategy to better connect with their customers. Medieval merchants would use location to find the right customers — think of horse dealers at the city gate, or book merchants by the cathedral. […]

How to Leverage the Snowflake to Salesforce CRM Analytics Direct Data Connection

How to Leverage the Snowflake to Salesforce CRM Analytics Direct Data Connection

Authors: Tyler Pollard, Buzz Wells With the introduction of Salesforce Genie at Dreamforce ‘22, Salesforce is giving its customers the capability to connect with data across various platforms in real-time, in one place. Not only will users be able to connect to customer data at scale, but they’ll be able to engage with it holistically, […]

Data Trends to Know: Salesforce Genie, Slack Updates, and the Current Economy

Data Trends to Know Salesforce Genie, Slack Updates, and the Current Economy

The big announcements and session content at this year’s Dreamforce did not disappoint. Announcements around data seemed to center around three common themes: Salesforce Genie, Slack, and the current economy. Going into more technical detail around each, we’ll ensure you’re better prepared for the changes and advancements to come. What’s next for Salesforce Genie The […]

Whitepaper: Driving Salesforce Financial Service Cloud Adoption at Banks

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WHITEPAPER Driving Financial Services Cloud Adoption at Banks It’s no surprise that many banks are choosing Salesforce Financial Services Cloud (FSC). With tools that enable bespoke experiences for customers, automation that boosts productivity, AI-powered insights, and more, the platform is a natural fit for key decision makers. But what about end users? They’re the ones […]