How to Analyze Your Business’ Existing Application to Determine Its Readiness for AI
Getting started with an effective customer retention strategy isn’t as easy as one would hope. As we tackle the concepts that make for an effective customer retention strategy, we revisit our data-driven approach and Atrium’s method of determining your readiness to adopt intelligent solutions in aiding customer retention. Atrium uses a readiness assessment that can […]
On-Demand Webinar: Amplify Your Customer Experience With the Right Data Infrastructure
On-Demand Webinar Amplify Your Customer Experience With the Right Data Infrastructure Not all of your relevant customer data lives in your CRM. Watch and learn best practices for leveraging third-party data sources such as Tableau and Snowflake on the Salesforce platform to turbocharge your customer experience. Watch On Demand
On-Demand Webinar: Houston, We Have A RevOps Problem
On-Demand Webinar Houston, We Have a Revops Problem What You’ll Learn: In this demo, you’ll learn how companies are accelerating their performance related to revenue operations by combining the capabilities of Salesforce, Tableau and Slack to improve their overall visibility into their business and their revenue operations. Here’s how we can help: • Upgrade your […]
Quick Industry Perspective: Higher Education
Quick industry perspective: Higher Education Higher education is changing fast. How are you meeting today’s biggest challenges? There’s been a major increase in students enrolling in online universities and classes. Watch and learn how you can drive a better, more intuitive, and intelligent experience for your enrollment advisors and students by using Salesforce and Tableau.
How AI And Machine Learning Are Helping The Insurance Industry
Artificial intelligence (AI) is a technology that enables computer systems to accomplish tasks that would normally require human interaction. The use of AI has increased exponentially across all industries over the past several years. AI can help automate labor intensive processes, leading to lower costs and saved time. It can also be used to understand […]
Visualize and Prevent Customer Churn in Salesforce Using Tableau CRM and Snowflake
By: Katie Toyoshima, Aurora Rosin, & Nate Van Roosendaal In the first installment of this blog series, we took a look at Magenta Inc.’s issues with customer churn. In Part 2, Magenta’s Senior Data Architect, Jake, integrated the company’s data into Snowflake, alongside existing data from Salesforce. The data from the centralized data hub was […]
A Treatise on Data Science and Customer Churn
Contributing Authors: Peter Ottsen and Anthony Nardiello Proactively Addressing Churn with Data Science In part 1 of our series, you were introduced to Magenta Inc., a fictional company facing issues with customer churn. Elaine Gadget, Magenta’s Senior Sales Representative, has already worked with her team to identify an important problem—the sales team has no visibility […]
New Frontier for Customer Retention
Getting started with an effective customer retention strategy isn’t as easy as one would hope. As we tackle the concepts that make for an effective customer retention strategy, we revisit our data-driven approach and Atrium’s method of determining your readiness to adopt intelligent solutions in aiding customer retention. Atrium uses a readiness assessment that can […]
On-Demand Webinar: Unlock Customer 360° with Data Agility: Win More Customer Wallet Share in Banking and Insurance
On-Demand Webinar Unlock Customer 360° With Data Agility: Win More Customer Wallet Share in Banking and Insurance Businesses and consumers have high expectations for their relationships with their banking and insurance providers. They expect a consumer experience at every point of engagement with relationship managers and agents, customer service, and marketing/promotions. Your frontline workers and […]
How to Use Snowflake to Connect Your Systems and Centralize Your Data to Prevent Customer Churn
Contributing Authors: Tyler Pollard, Emma LeMasters This is the second post in a short blog series focused on preventing customer churn using a centralized data hub. Here’s an infographic version of the series! Getting the Right Data with the Right Tools As mentioned in Part 1 of this series, our fictional company, Magenta […]