Retain High-Value Clients with Advanced Analytics in Banking and Financial Services

Advanced Analytics in Banking and Financial Services on the Atrium Blog

Financial services organizations are naturally data-rich. Whether you’re a bank, credit union, wealth management firm, or asset management company, you have access to a wealth of information. But too often, that data is scattered across different systems and departments, like pieces of a jigsaw puzzle. You know the big picture is important, but putting all […]

7 Takeaways from Dreamforce 2024: Agentforce, Tableau Einstein, and More

Atrium's Dreamforce 2024 Recap Blog

Dreamforce 2024 ushered in a new era of AI, where the emphasis was on pushing beyond predictive and generative models into the world of assistive and autonomous agents. From the highly anticipated launches of Agentforce and Tableau Einstein, to deeper integrations between AI and data, here are our top takeaways from the event. 1. Agentforce […]

Salesforce CRM Analytics + Data Cloud: A Powerful Combination for Customer Insights

CRMA + Data Cloud Blog Featured Image

To stay competitive, organizations today need more than basic data management — they need actionable insights. Together, Salesforce Data Cloud and CRM Analytics provide an integrated solution that brings customer data to life. This powerful combination allows you to unify and harmonize your customer data from disparate sources and surface those insights within the flow […]

Reduce Client Churn with Snowflake, Salesforce Data Cloud, and AI

reduce client churn with snowflake zero copy salesforce data cloud AI

Demo Reduce Client Churn with Snowflake, Salesforce Data Cloud, and AI Client churn is an important metric for businesses to track, regardless of industry or company size. But how can you take action intelligently and effectively to make an impact and retain your clients? In this demo, we’ll show you how to leverage your data […]

Einstein Copilot in Action: How to Enhance Salesforce with Generative AI

Einstein Copilot in Action: How to Enhance Salesforce with Generative AI

In February 2024, Salesforce introduced Einstein Copilot, a powerful Generative AI tool designed to transform the way you work in Salesforce, saving you valuable time and boosting your productivity. But how do you harness this potential? In this post, I’ll break down how Einstein Copilot works, and guide you through the process of creating your […]

Whitepaper: The Revops Revolution: Elevating Sales Forecasting from Art to Science

Revops Revolution Elevating Sales Forecasting from Art to Science

WHITEPAPER The Revops Revolution: Elevating Sales Forecasting from Art to Science How much trust do you have in your current sales forecasts? If you feel less than confident, you’re not alone. According to Gartner, only 45% of sales leaders and sellers have high confidence in their forecasting accuracy. When it comes to forecasting, tapping into […]