Analytics Isn’t Hard! Jason Little On Solving the Last-Mile Problem
Salesforce analytics leader Jason Little has been in the data space throughout his entire career. Formerly at companies like Oracle and MongoDB, he’s seen firsthand the industry’s attempts at centralizing massive amounts of data. He discussed the necessary shift in focus toward the end user experience rather than on technical problems, his predictions for the […]
Everything You Need To Know About the Salesforce Gearset Tool
Gearset is one of the popular Salesforce DevOps tools these days. Its strength lies not only with the comparison of different types of code sources, but also in a user-friendly UI that is easy to understand. It can be connected to a DevOps repo like Azure and can compare the build with the selected Salesforce […]
How to Create an Anonymous Leaderboard in Tableau CRM – Part 1
One of the most common questions I get asked when designing dashboards is, “How can I include a leaderboard in Tableau CRM so my sales reps can see how they rank among their peers?” My response is always, “That’s easy! All you need to do is create a bar chart.” The customer almost always comes […]
Tableau Conference 2021 is Over — Here’s What You Need to Know
What are some of the themes you saw come out of TC21 this year? The umbrella term to encompass it all is the Tableau Economy, which consists of customers, individuals, Tableau partners like Atrium, and technology. That might sound dry on the surface, but it’s these core ingredients that make it exciting: The #DataFam — […]
Your New Digital HQ: Slack Features for Salesforce Users to Get Excited About
Salesforce sent shockwaves around the business world when it acquired Slack at the beginning of the year. While it was huge news, it certainly wasn’t surprising. After all, Salesforce is the world’s leading CRM platform, so teaming up with one of the most intuitive workplace communication platforms just makes sense. It’s sort of like what […]
How to Analyze Your Business’ Existing Application to Determine Its Readiness for AI
Getting started with an effective customer retention strategy isn’t as easy as one would hope. As we tackle the concepts that make for an effective customer retention strategy, we revisit our data-driven approach and Atrium’s method of determining your readiness to adopt intelligent solutions in aiding customer retention. Atrium uses a readiness assessment that can […]
Overview of FFLib Fundamentals
Authored by: Doug Surfleet, Nathan Bruhn, Cory Rehs, Keely Weisbeck, and Jason Halpern FFLib as a framework for Enterprise Design Patterns When we work with clients, one of the topics which comes up most frequently surrounds the supportability and scalability of their Salesforce implementation. It is common that they started out with the best of […]
On-Demand Webinar: Amplify Your Customer Experience With the Right Data Infrastructure
On-Demand Webinar Amplify Your Customer Experience With the Right Data Infrastructure Not all of your relevant customer data lives in your CRM. Watch and learn best practices for leveraging third-party data sources such as Tableau and Snowflake on the Salesforce platform to turbocharge your customer experience. Watch On Demand