David Gibbons on the Evolution of Product Marketing at Salesforce
Those in the Salesforce ecosystem have seen the incredible progression of Salesforce analytics and AI solutions over the years. But David Gibbons, Senior Director of Product Marketing at Salesforce, has lived it firsthand — having experienced major transitions and growth in the form of Wave, Einstein, and Tableau. Our CEO Chris Heineken spoke with David […]
Predicting the Future of Predictive Analytics
There has been a great deal of investment from technology platforms and purpose-built AI companies around embedded predictive analytics. How did we get here and where are we headed next? Philip Cooper (VP, Product, Tableau CRM) spoke with Atrium CEO Chris Heineken about his own evolution with Tableau CRM (formerly Einstein Analytics), common success factors […]
On-Demand Webinar: Getting the Most Out of Your Salesforce & Tableau Investment
This webinar will focuses on how to use Analytics and AI to transform your sales forecast from static snapshots to realtime, actionable intelligence. Understand how to fuse predictive insights with actions in your Salesforce environment to improve forecast timeliness, accuracy, actionability and win rate.
Dreamforce Is Virtual This Year… So Where Do I Get My Coffee?
Every year when Dreamforce comes around most of us know to look out for some very specific blog posts: how to pack for the conference; what sessions, announcements, and product releases to look forward to; and where to get your coffee fix around Moscone in San Francisco. But Dreamforce is virtual this year, meaning it’s […]
On-Demand Webinar: Business Resilience – Adapting to Changing Conditions and Getting Ready for What’s Next
On-Demand Webinar Business Resilience: Adapting to Changing Conditions and Getting Ready for What’s Next Overview The time to reactivate for growth is now. But where do you begin when it comes to addressing rapidly changing market conditions, existing technology investments, and preparing for near-term opportunities? In this business resilience webinar, Colin Gelfer (SVP & Co-Founder […]
On-Demand Webinar: Intelligent Systems in Medical Devices
On-Demand Webinar Intelligent Systems in Medical Devices Overview Watch at your own pace! Learn current and future AI use cases in the medical device space as companies seek to improve their growth in a changing industry and see ROI in the years to come. Get insight into a few domains related to revenue recovery and […]
Challenges and Changes in the Mortgage Industry With Salesforce
As the Global Head of Mortgage & Lending at Salesforce, Geoff Green has seen the challenges and changes across the mortgage industry through COVID-19 firsthand. He spoke with Atrium CEO Chris Heineken about his path to mortgage and lending at Salesforce, the evolution of analytics and machine learning in the industry, Financial Services Cloud for […]
Emerging AI Use Cases in the Medical Device Field
As the market continues to react and recover from the COVID pandemic, we are already seeing AI use cases surface. In the months to come, there will be a variety of additional opportunities for medical device companies to improve their growth and margin in a highly competitive and evolving landscape — and to see measurable […]